Introduction
In recent years the Baltic States have enjoyed some of the highest GDP growth rates in the EU. Retail expenditure was boosted by real wage growth and access to easy credit. This has now changed and the post credit crunch era will be tough. Many retailers will need to adapt their strategies to serve cash strapped consumers.
Scope
*This brief provides accurate insights into key trends, future developments and discusses the strategies of the main operators in the market.
*Proprietary 2002-2007 data on market value and growth is included for five key retail sectors in each of the three Baltic States.
*Detailed sector analysis for grocery, DIY, electricals, furniture, and clothing is provided.
*The brief includes market shares for leading retailers in grocery, evaluation of non-food players and insightful analysis into their strategies.
Highlights
Despite their small market sizes, the Baltic States have some of the highest levels of retail spend per capita in the CEE region. Some retailers have established a strong foothold in the Baltic States and reaped the benefits over the last five years of rising consumer expenditure, which has been boosted by easy credit and rising local incomes.
However the boom years are now over, as tightening lending criteria and a housing market slump put a dent in consumer confidence. While the home-related retail sectors will feel the brunt of the slowdown in private consumption, a number of international players most notably in the clothing sector see further growth potential in the region.
As retail expenditure declines, discounters will benefit from consumers tightening their belts and trading down to cheaper products. While the Baltic States are in the midst of a slowdown, it seems unlikely to be prolonged and could ultimately prove to be a marked adjustment to more sustainable levels of economic and private consumption growth.
Reasons to Purchase
*Understand strategic issues in the market, retailers' responses and our recommendations on how retailers must cope with the changing market.
*Learn about major foreign and domestic players in the retail market of each of the Baltic States.
*Discover how the market and retailers' future initiatives will develop. Find growth opportunities in specific sectors and identify the key threats.
For more information, please visit:
http://www.aarkstore.com/reports/Retailing-in-the-Baltic-States-2008-15608.html |
